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Amazon Prime vs Walmart+: Which Membership Is Worth It in 2026
Both promise free delivery and a streaming service. What you get for the $41 difference, and which one fits the way you shop.
The bottom line
Pick Amazon Prime if you buy from Amazon more than anywhere else or watch Prime Video: free one- and two-day shipping with no minimum, plus streaming, music and Grubhub+, for $139 a year. Pick Walmart+ if your weekly groceries come from Walmart: free delivery from your local store on orders of $35 or more, a streaming service and gas savings, for $98 a year. Both have 30-day free trials, so you can try one and then the other before paying.
Amazon Prime
Best for: People who shop Amazon often and want streaming included
Typical price: $14.99 a month or $139 a year
Start a Prime free trialWalmart+
Best for: Families who buy groceries at Walmart every week
Typical price: $12.95 a month or $98 a year
See Walmart+ on Walmart.comSide by side
| Amazon Prime | Walmart+ | |
|---|---|---|
| Price | $14.99 a month or $139 a year | $12.95 a month or $98 a year |
| Free trial | 30 days | 30 days |
| Student or young adult plan | Ages 18 to 24: $7.49 a month or $69 a year, 6-month trial | Students: $6.47 a month or $49 a year |
| Government assistance plan | Prime Access: $6.99 a month | Walmart+ Assist: $6.47 a month or $49 a year |
| Shipping | Free one-day and two-day on eligible items, no minimum | Free shipping, no minimum (next-day, two-day and standard) |
| Same-day and grocery delivery | Same-day in select areas, free over $25; Whole Foods delivery $9.99 fee | Free delivery from your local store on $35+ orders |
| Streaming | Prime Video (with ads), Amazon Music, Prime Reading | Paramount+ Essential or Peacock Premium, switch every 90 days |
| Gas savings | 10 cents a gallon at bp, Amoco and ampm | Up to 10 cents a gallon at Exxon, Mobil, Walmart and Murphy |
| Food delivery | Grubhub+ included | 25% off Burger King digital orders |
| Pharmacy | RxPass, $5 a month for eligible generics | Free pharmacy delivery |
| Big sale events | Prime Day and Prime Big Deal Days | Early access to major sales |
| Sharing | One more adult and up to four kids through Amazon Family | Not covered in our sources |
Pros and cons
Amazon Prime
Pros
- Free one-day and two-day shipping on eligible items with no minimum
- Prime Video, Amazon Music and Prime Reading included
- Grubhub+ included
- RxPass: unlimited eligible generic prescriptions for $5 a month
- Access to Prime Day and Prime Big Deal Days
Cons
- $41 a year more than Walmart+
- Prime Video shows ads unless you pay extra
- Grocery delivery from Whole Foods carries a $9.99 service fee
Walmart+
Pros
- Free delivery from your local store on orders of $35 or more
- Free shipping with no minimum on other items
- Paramount+ Essential or Peacock Premium included (your choice)
- Up to 10 cents a gallon off at Exxon, Mobil, Walmart and Murphy stations
- Free pharmacy delivery
Cons
- Grocery delivery needs a $35 order to be free
- Only one streaming service, and you can switch only every 90 days
- Fewer extras beyond shopping than Prime
Which one is right for you
| If you... | Pick | Why |
|---|---|---|
| Order from Amazon every week | Amazon Prime | Free one- and two-day shipping with no minimum covers most of what you buy. |
| Do your weekly grocery shop at Walmart | Walmart+ | Free delivery from your local store on $35+ orders; Prime's grocery delivery from Whole Foods costs $9.99 a trip. |
| Watch a lot of TV and movies | Amazon Prime | Prime Video comes with it; Walmart+ gives you one service, Paramount+ Essential or Peacock Premium. |
| Fill up at Exxon, Mobil, Walmart or Murphy | Walmart+ | Up to 10 cents a gallon off there; Prime's 10 cents is at bp, Amoco and ampm. |
| Want the lower price | Walmart+ | $98 a year versus $139, a $41 difference. |
| Are 18 to 24 or a student | Either, at half price | Prime Young Adult is $69 a year with a 6-month trial; Walmart+ for students is $49 a year. |
The question that decides it: where do you already shop?
Both memberships pay for themselves the same way: by saving delivery fees on things you'd buy anyway. So the better one is usually the store you already use. If most of your orders are on Amazon, Prime's no-minimum fast shipping does the work. If you buy groceries at Walmart every week, Walmart+'s free delivery from your local store on $35+ orders does.
Many households use both. Since each has a 30-day free trial, you can run one for a month, then the other, and keep the one you actually used.
What the extras are worth
Prime bundles more on top of shopping: Prime Video, Amazon Music, Prime Reading, Grubhub+ and RxPass for $5 a month in generic prescriptions. Prime Video includes ads; going ad-free costs extra, and Amazon has changed that add-on during 2026, so check the current price.
Walmart+ keeps it closer to shopping: one streaming service (Paramount+ Essential or Peacock Premium), gas savings, free pharmacy delivery and Scan & Go checkout in its app. If you'd pay for Paramount+ or Peacock anyway, that alone covers part of the $98.
Before you check out
- Look at your last month of orders: count how many came from Amazon and how many from Walmart.
- If groceries are your main use, check that your Walmart store delivers to you and that your usual order clears $35.
- Check which gas stations you actually use: bp, Amoco and ampm for Prime; Exxon, Mobil, Walmart and Murphy for Walmart+.
- If you qualify, use the cheaper plan: Prime Young Adult or Prime Access, Walmart+ for students or Walmart+ Assist.
- Start with a free trial and set a reminder a few days before it ends so you can cancel if it isn't worth it.
How we put this guide together
We don't test memberships. We compared current pricing and benefit guides from NBC News (updated October 6, 2026) and DealNews (updated in 2026) on October 9, 2026, and we cite them below. Prices and perks change, so check Amazon's and Walmart's pages before you join. We picked this comparison because 'walmart plus vs amazon prime' is a top Google autocomplete search and 'walmart plus' gets about 8,300 Bing searches a month. Amazon pays us a bounty when someone starts a Prime free trial through our link; Walmart pays us nothing. That never decides which one we recommend, and for many shoppers we recommend Walmart+.
Quick answers
Is Walmart+ cheaper than Amazon Prime?
Yes. Walmart+ is $98 a year or $12.95 a month; Amazon Prime is $139 a year or $14.99 a month, $41 more a year.
Does Walmart+ include free shipping?
Yes, with no minimum on items shipped. Grocery and other delivery from your local Walmart store is free on orders of $35 or more.
Can I try Amazon Prime for free?
Yes. Prime has a 30-day free trial for new members, and the Prime Young Adult plan for ages 18 to 24 has a 6-month trial.
Does Prime Video have ads?
Yes. Prime Video with a standard Prime membership includes ads. Going ad-free is a paid add-on, and Amazon changed its price during 2026, so check the current rate.
Which is better for groceries?
For most families, Walmart+: free delivery from your local store on $35+ orders. Prime's grocery delivery from Whole Foods carries a $9.99 service fee, and Amazon Fresh delivery is free only on orders over $100.
Which streaming service comes with Walmart+?
You choose either Paramount+ Essential or Peacock Premium, and you can switch every 90 days.
Sources
- NBC News Select, "Is a Prime membership worth it?" (updated October 6, 2026)
- DealNews, "How much is Amazon Prime?" (2026)
- DealNews, "Are Walmart Plus memberships worth it?" (updated April 17, 2026)
- Amazon, Prime membership page
Prices change often; the price at checkout is the one that counts. BlackFriday365 is independent and not affiliated with Amazon Prime or Walmart+.